STRENGTH TRAINING FOR PERI & POST-MENOPAUSAL WOMEN

The Vital Shift

Your body changed the rules.
So we changed the program.

This is a strength and lifestyle coaching program specifically designed for women navigating peri and post-menopause. Building strength, developing sustainable habits and feeling supported through midlife. 

The Five Pillars

The Full Vital Shift Experience is built around five areas that shift together during midlife.

  1. Physical Activity & Strength

  2. Nutrition

  3. Self-Care

  4. Stress Management

  5. Sleep Management

Choose Your Starting Point

At the heart of every option is She’s Got Strength, Tracy Reid’s signature progressive strength training program for women in midlife. Choose the level of coaching and support that best fits where you're at right now.

  • Guided Strength Training

    She's Got Strength - Guided

    Build strength and confidence with expert coaching, progressive workouts and a supportive community of women in midlife. 

    • One trainer-led strength session per week
    • Additional workouts for home or BWC
    • Personalized progressive programming
    • Progress assessments every 4 weeks
    • Workout videos, resources & tracking
    • Weekly tips on our 5 pillars 

    Best for: Women seeking consistency, coaching and accountability to build lasting strength.

    From $575Available as a 4, 8 or 12 week program.

    Explore in more detail : She's Got Strength - Guided
  • Training & Lifestyle coaching

    The Vital Shift

    Go beyond strength training with a complete approach to midlife wellness, combining movement, lifestyle coaching and recovery.

    • Everything in She's Got Strength - Guided
    • Weekly virtual lifestyle coaching
    • Nutrition, sleep, stress & self-care coaching
    • Weekly challenges and ongoing accountability
    • Red Light Therapy sessions included

    Best for: Women ready to take a comprehensive approach to strength, health and sustainable lifestyle change.

    From $775Available as a 4, 8 or 12 week program.

    Explore in more detail : The Vital Shift
  • Independent training

    She's Got Strength - Independent

    Build confidence with a personalized strength program and the freedom to train on your own terms.

    • Initial fitness and movement assessment
    • One 60-minute introductory training session
    • A personalized progressive 4-week strength training program
    • Independent gym access 3x per week
    • Exercise video library & workout log

    Best for: Women ready to follow a structured plan independently, with professional guidance to get started.

    From $375Available exclusively as a 4 week program.

    Explore in more detail : She's Got Strength - Independent

Not sure where to start? 
There's no wrong door in. Let's discuss your goals and find the right fit. 

She's Got Strength - Guided

Build Strength. Gain Confidence. Find Your Community.

Strength training designed for women in midlife, with expert guidance, progressive programming, and a supportive community to help you build consistency and confidence.

Your Program Includes:

  • Weekly trainer-led strength sessions: One coached session per week focused on proper technique, progressive strength development, and functional movement.
  • Additional independent workouts: Personalized training to complete at home or BWC, supported by exercise demonstrations and pre-recorded workouts.
  • Progress assessments: Initial fitness and movement screening, followed by reassessments every four weeks.
  • Digital training support: Workout programming, exercise videos, and progress tracking through our custom app.
  • Movement & recovery resources: Progressive walking and mobility programming, plus access to an online Piloga Powers™ class.
  • Education & community: A supportive cohort of women in midlife, with weekly emailed resources and practical tips inspired by The Vital Shift's five pillars.

Best for: Women who want professional guidance, a consistent strength routine, and the motivation of training alongside others in the same stage of life.

The Vital Shift Experience

Strength Is the Foundation. Whole-Body Wellness Is the Goal.

Go beyond strength training with an integrated approach to midlife wellness. The Vital Shift Experience combines movement, lifestyle coaching, recovery, and ongoing accountability to help you create sustainable changes.

Your Program Includes:

  • Everything in She's Got Strength – Guided: Weekly trainer-led sessions, progressive workouts, digital training resources, and movement programming.
  • Lifestyle coaching across all five pillars: Guidance in nutrition, physical activity, self-care, stress management, and sleep.
  • Weekly virtual group coaching: Education, practical strategies, and ongoing support.
  • Direct trainer communication: Stay connected through our custom app for accountability, questions, and encouragement.
  • The Vital Method™: A guided process of setting goals, identifying opportunities, tailoring your approach, taking action, and refining your plan.
  • Progress assessments: Initial screening and reassessments every four weeks to track progress and adjust your approach.
  • Red Light Therapy: One complimentary 20-minute session credited for every week enrolled, redeemable by appointment at BWC.
  • Habit-building resources: Weekly lifestyle challenges, guided journaling, goal-setting tools, and habit tracking.

Best for: Women ready to look beyond their workouts and take a more comprehensive approach to strength, wellness, and sustainable lifestyle change.

She's Got Strength - Independent 

Your Strength. Your Schedule. Your Pace.

Get started with a personalized training plan, professional instruction, and the confidence to train independently at Bloomfield Wellness Club.

Your Program Includes:

  • Personalized assessment: Initial fitness, posture, and movement screening to establish your goals and starting point.
  • 60-minute introductory training session: One-on-one instruction covering exercise technique, equipment use, and your personalized plan.
  • 4-week strength program: Progressive workouts tailored to your fitness level and goals.
  • Independent gym access: Train at BWC up to three times per week throughout your four-week program.
  • Digital training resources: Workout tracking through our custom app and access to an exercise video library.
  • Flexible next steps: Continue independently or upgrade to Guided or The Vital Shift Experience for additional coaching and support.

Best for: Women who want to build strength and confidence with a structured plan and the freedom to train at their own pace.

Compare the Options

Compare prices and what's included, side by side.
*All prices are in CAD & exclude applicable HST.

Guided Strength TrainingShe's Got Strength - Guided Training & lifestyle coachingThe Vital Shift Independent TrainingShe's Got Strength - Independent
Price
4 weeks
$575$144/week
$775$194/week
$375$94/week
8 weeks
$999$125/week
$1,349$169/week
Not included
12 weeks Best value
$1,299$108/week
$1,699$142/week
Not included
What's included
Access to BWC equipmentDuring your sessionsDuring your sessionsUp to 3x per week
Initial fitness assessment & posture/movement check Included Included Included
60-Minute introductory PT session Not included Not included Included
Personalized progressive strength training programming Included Included Included
Weekly trainer-led sessions1/week1/week Not included
Additional independent workouts assigned Included Included Included
App workout log Included Included Included
Access to exercise video library Included Included Included
Progress reassessment every 4 weeks Included Included Not included
Midlife group training community Included Included Not included
Coaching across nutrition, self-care, stress & sleep management Not included Included Not included
Weekly virtual group coaching calls Not included Included Not included
Weekly check-ins with trainer through the app Included Included Included
Red Light Therapy credits Not included Included Not included
Guided through The Vital Method Not included Included Not included
Walking program, Piloga Powers & at-home mobility resources Included Included Not included
Goal-setting tools, habit tracking & weekly journal Not included Included Not included
Credits toward the Full Vital Shift Experience Included Not included Included
Program duration4/8/12 weeks4/8/12 weeks4 weeks

The Vital Method

How the Full Vital Shift Experience guides you, one phase at a time.

  1. Vision

    Picture where you want to be, and why it matters to you now.

  2. Identify

    Pinpoint what's working now, what's holding you back, and where to begin.

  3. Tailor

    Shape a plan around your body, your schedule, your life and your goals.

  4. Act

    Take small, achievable steps each week, with support every step of the way.

  5. Learn & Adjust

    Review your progress at each phase and fine-tune as your body and routine responds.

Our Mission

To introduce women to The Vital Shift philosophy, combining the transformative benefits of strength training with practical education, lifestyle strategies, and a supportive community.

Through progressive movement, personalized guidance, and a focus on whole-body wellness, we empower women to build strength, confidence, and sustainable habits that support them through midlife and beyond.

No complete lifestyle overhaul. Just meaningful changes that create lasting results.

Core Values

  • Compassionover comparison
  • Honestyover hype
  • Progressover perfection

Ready to get started?